1948 abc was introduced
9232 hours/day
385 always-on TV Channels
200,000 3 minute videos ( not mass media )
88% new and original content.
2:00 Numa Numa and the Celebration of Webcams.
=> created year 2004 december
5:53 The Machine is Us/ing Us and the New Mediascape
=> He started with text on paper and what it means not just about people, about linking people in new ways, every 6 months there is new way. when we change, media change.
12:16 Introducing our Research Team
=> 10 undergraduate students, data uploading, students can take notes and upload at any time.
12:56 Who is on YouTube?
=> Over 50% of youtube viewers are aged between teenage and 34.
13:25 What's on Youtube? Charlie Bit My Finger, Soulja Boy, etc.
=> 92 year old playing piano most commonly uploaded are home videos. viewed over 30 million times. redone over 2000 times 15% are remakes of the video.
17:04 5% of vids are personal blogs addressed to the YouTube community, Why?
=> the loss od community over time
17:30 YouTube in context. The loss of community and "networked individualism" (Wellman)
=> less free time
isolation
18:41 Cultural Inversion: individualism and community
=> express: individualism, independant, commercialisation
value: community, relationships, authenticy
19:15 Understanding new forms of community through Participant Observation
=> the core of our methodology, have to understand it to exerience it.
21:18 YouTube as a medium for community
=> build community through webcams
23:00 Our first blogs
=> people basically film themselves and put their videos on the net, they edit and retake to make it look perfect; hair, type of shot etc.
25:00 The webcam: Everybody is watching where nobody is ("context collapse")
=> The way that we look and pose and remake ourselves for a webcam trying to be somebody else when nobody is there, when in actual fact the whole world can see you.
26:05 Re-cognition and new forms of self-awareness (McLuhan)
=> everybody and anybody may be looking at you, including yourself.
27:58 The Anonymity of Watching YouTube: Haters and Lovers
=> " some of the comments on YouTube make you weep for the future of humanity just for the spelling alone, never mind the obscenity and the naked hatred."
- Lev Grossman
- time magazine. dec 13th 2006.
29:53 Aesthetic Arrest
=> people are overwhelmed with what they have infront of them, so they just sit cultural tension.
craving connection.
30:25 Connection without Constraint
=> people are connecting through youtube.
media do not just distance us,
they connect us in different ways,
but sometimes that distance brings us closer together.
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